- Engagement rate was 2X Instagram’s benchmark.
- Creator’s engagement was consistently trending upward.
- Campaign completely aligned with the creator’s content.
- Recommended the brand purchase an ambassador program.
Information asymmetry has held back brands from achieving higher ROI on their influencer marketing investments for too long. Influencer networks that are part of the media buying process will no longer control the data.
With Sylo Tracking, the reduction in time related costs is significant, estimated to be on average over 75% time saved per campaign. Additionally, always-on access to verified metrics means no more manual data entry and human error.
With Sylo, you will have transparent access to the metrics that matter, and better understand which campaigns and influencers are delivering the biggest impact.